Retraction
Measuring the critical effect of marketing mix on customer loyalty through customer satisfaction in food and beverage products
Paper Information
Record ID:
44227
Publication Date:
May 12, 2019
Retraction Date:
October 28, 2020
(5.1 years years ago)
Subject:
Broad Categories:
Business
Business
Specific Fields:
Business - Marketing
Business - Marketing
Institutions:
- Post Graduate Centre, Management and Science University, University Drive, Off Persiaran Olahraga, Section 13, 40100, Selangor, Malaysia
- Faculty of Business Management and Professional Studies, Management and Science University, University Drive, Off Persiaran Olahraga, Section 13, 40100, Selangor, Malaysia
Country:
🇲🇾 MalaysiaArticle Type:
Publisher:
Growing Science Publishing Company
Open Access:
Yes
PubMed ID:
Not indexed in PubMed
Retraction PubMed ID:
Not indexed in PubMed
Retraction Details
Citations (120)
120
Total Citations108
Post-Retraction(90.0%)
12
Pre-Retraction0
Same DayPost-Retraction Citation Analysis
0
Within 30 days
16
Within 1 year
63
After 2+ years
1699
Days since retraction (latest)
Food Values, Satisfaction, and Loyalty: Some Evidence in Grocery Retailing Acquired during the COVID-19 Pandemic
Ana Isabel Muro-Rodríguez, Israel Roberto Pérez-Jiménez, Andrea Esteban-Dorado et al. (4 authors)
Sustainability
Open Access
Published: Apr 2021
9 citations
9 citations
155 days after retraction
Implementation of Product Model, Price, Place, Promotion In Improving Noken Sales (OAP)
Semuel Batlajery, Marlyn Eleida Alfons
International Journal of Social Science and Business
Open Access
Published: Mar 2021
1 citation
1 citation
138 days after retraction
Studying the Impact of Marketing Mix on the Customers’ Satisfaction of Tabriz Iran Khodro Company
Shahrokh Boroumandfar, Azam Shrifzadeh Aghdam, Rahim Aabedi et al. (4 authors)
Trends journal of sciences research
Open Access
Published: Jan 2021
2 citations
2 citations
93 days after retraction
Analysis of Foreign Video Streaming Service Entering Chinese Streaming Media Market: A Case Study of Netflix
Yiling Shi, Zhou Jia-lai
Advances in Social Science, Education and Humanities Research/Advances in social science, education and humanities research
Open Access
Published: Jan 2021
1 citation
1 citation
65 days after retraction
Data Mining Technology and Sales Productivity Analysis in Malaysia
Jacquline Tham, S. M. Ferdous Azam, Ali Khatibi
Advances in educational technologies and instructional design book series
Published: Jan 2021
1 citation
1 citation
65 days after retraction
Factors Influencing Selection of E-Business Among SME Entrepreneurs in Malaysia
S. M. Ferdous Azam, Jacquline Tham, Ali Khatibi
Advances in educational technologies and instructional design book series
Published: Jan 2021
65 days after retraction
The effects of entrepreneurial orientation and organizational learning on marketing capability in supply chain management
Peridawaty Peridawaty, Rita Yuanita Toendan, Ina Karuehni Wenthe
Uncertain Supply Chain Management
Open Access
Published: Dec 2020
17 citations
17 citations
58 days after retraction
Pengaruh Experiential Marketing Terhadap Loyalitas Pelanggan Yang Dimediasi Oleh Kepuasan Pelanggan
Indah Triwahyuni, Siti Zuhroh
JMD Jurnal Riset Manajemen & Bisnis Dewantara
Open Access
Published: Dec 2020
1 citation
1 citation
36 days after retraction
ADAPTASI NEW ENTRANTS MENGGUNAKAN STRATEGI MARKETING DENGAN WORD OF MOUTH TERHADAP LOYALITAS PELANGGAN
Jean Richard Jokhu
Jurnal Muara Ilmu Ekonomi dan Bisnis
Open Access
Published: Apr 2020
5 citations
5 citations
182 days before retraction
The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of Umrah travel services in Malaysia
Bestoon Othman, Amran Harun, N. Almeida et al. (4 authors)
Journal of Islamic marketing
Published: Mar 2020
112 citations
112 citations
226 days before retraction
What Attracts Iranian Tourists in Malaysia? A Fresh Evidence
Junainah Abd Hamid, Sakinah mohd shukri, Jacquline Tham
Systematic Reviews in Pharmacy
Published: Jan 2020
301 days before retraction
Role of Responsiveness, Reliability and Tangibility on Customer Satisfaction
Shakeerah Mohd Shukri, Mohd Shukri Ab Yajıd, JacqulineTham
Systematic Reviews in Pharmacy
Published: Jan 2020
3 citations
3 citations
301 days before retraction
Cải thiện năng suất lúa OM5451 trên vùng đất phèn nặng thông qua sử dụng phân urea humate, kali humate và phân hỗn hợp NPK chậm tan có kiểm soát tại Hậu Giang
Tất Anh Thư, Bùi Triệu Thương, Đỗ Văn Hoàng et al. (4 authors)
Can Tho University Journal of Science
Published: Jan 2020
301 days before retraction
Price element of marketing mix: Its effect on customer experience in construction industries
Ahmad Al-Fadly
Management Science Letters
Open Access
Published: Jan 2020
10 citations
10 citations
301 days before retraction
Mediating Role of Customer Satisfaction on the Relationship of Demographic Factors and Customer Loyalty
I. A. Ariffin, Junainah Abd Hamid, Shakeerah Mohd Shukri
Systematic Reviews in Pharmacy
Published: Jan 2020
1 citation
1 citation
301 days before retraction
THE RELATIONSHIP BETWEEN UMRAH SERVICE QUALITY DIMENSIONS AND UMRAH CUSTOMER LOYALTY: A STUDY ON THE UMRAH TRAVELLING INDUSTRY IN MALAYSIA
Bestoon Othman, Amran Harun, Mohammedali Yaseen Taha et al. (5 authors)
Journal of Critical Reviews
Published: Jan 2020
5 citations
5 citations
301 days before retraction
How Consumer?s Purchase Intention is affected by Attitudes, Subjective Norms and Perceived Behavioral Control? Evidence from Telecommunication Sector
Mohd Shukri Ab Yajıd, Johar Mgm
Systematic Reviews in Pharmacy
Published: Jan 2020
301 days before retraction
Consumers Acceptance and Perception towards Halal Products
Eddy Yusuf, MohdShukri Ab Yajid, Ali Khatibi
Systematic Reviews in Pharmacy
Published: Jan 2020
1 citation
1 citation
301 days before retraction
Investment and Financing Analysis: An Investigation of the Automotive Industry of China
S. M. Ferdous Azam, Siti Khalidah Mohd Yusoff.
Systematic Reviews in Pharmacy
Published: Jan 2020
1 citation
1 citation
301 days before retraction
Measuring the critical effect of marketing mix on customer loyalty through customer satisfaction in food and beverage products
Suci Ayu Sudari, Arun Kumar Tarofder, Ali Khatibi et al. (4 authors)
Management Science Letters
Open Access
Published: Jan 2019
121 citations
121 citations
666 days before retraction
Quick Stats
Total Citations:
120
Years Since Retraction:
5.1 years
Open Access:
Yes
Last Checked:
Jul 24, 2025